Media planning and buying agency, Carat, has released its own advertising growth forecasts today which paint a familiarly gloomy picture. The figures come as parent company Aegis reports interim profits down 21.6% following the advertising and economic recession. Carat adspend forecasts 2001 2002 North America -2.3 -0.2 Europe -0.4 2.8 Asia-Pacific… Continue reading Carat Forecasts Show 0.6% Decline In Global Adspend This Year
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As the horrific events unfolded across the Atlantic yesterday afternoon, billions of pounds were wiped off the UK stock market, traditionally closely allied to Wall Street. The closing value of the market was the lowest for well over a decade, while the longer term economic implications are thought likely to be on a similarly unimaginable… Continue reading Sharewatch
New research from Gartner suggests that businesses are likely to underestimate the costs of Customer Relationship Management projects by between 40 and 75% between now and 2006. Gartner forecasts that large firms could spend as much as $30 million to $90 million over three years on technology, training and services relating to CRM projects. In… Continue reading Gartner Forecasts Underestimates In CRM Project Management
Millions of viewers in the UK were glued to their television sets yesterday as the horrific events in America unfolded. Normal scheduling was suspended as broadcasters offered almost uninterrupted coverage of what was described by Paul Fox, the former managing director of the BBC as “the most momentous event ever seen on live TV.”As the second highjacked… Continue reading US Attack Sparks News Marathon
Internet news traffic reached record levels on Tuesday immediately following attacks on the World Trade Center in New York and the Pentagon in Washington. Extensive retrieval times on news sites forced online publishers to cut back on graphics and interactive features within their sites but this was not enough to stop many servers grinding to… Continue reading Internet Traffic Reaches Record Levels In Wake Of Attacks On US Targets
Global advertising and communications group, Aegis, has posted lower than expected profits in its interims results today, as the advertising recession continues to bite at media companies. Pre-tax profit down 21.6% at £27.2 million is below house broker ABN Amro’s forecast of £30.8 million. Sales growth of 8% was also below the 10% anticipated by… Continue reading Aegis Profits Hit By Ad Slowdown, Good Performance From Carat
The internet struggled to cope with demand for access yesterday afternoon as as millions of users logged on to visit news sites following the terrorist attacks on US political, military and economic centres.The BBC, Reuters, Sky, CNN and ITN news sites were all unavailable as of 4pm yesterday and according to press reports 80% of… Continue reading US Attacks Hit Internet
The growth of digital TV has been impressive, from a standing start at the end of 1998 to 5.5m Sky Digital subscribers and 1.1m ITV Digital subscribers by June this year. Sky has pulled ahead of its Granada/Carlton owned rival, but progress for both has been steady. Jupiter MMXI recently predicted that over 50% of… Continue reading Insight Analysis: Our Digital Future
Following a week of volatility (see Economy Rallies Following Worldwide Slump) the stock markets suffered what may prove to be a fatal blow yesterday as attacks were made on financial and military targets in the US. The New York Stock Exchange ceased trading shortly after the crisis struck, 9am local time, and some experts believe… Continue reading Markets Stabilise In Wake Of US Attacks
The Radio Authority is investigating the Kent Messenger Group following its acquisition of South East Radio, which broadcasts the local station Neptune Radio to Folkestone and Dover.Under broadcasting law a company which runs a local newspaper cannot also own a local radio station in the same area unless an investigation shows it to be in… Continue reading Radio Authority To “Test” KM Group
