As reported earlier in the week, the radio sector is now also feeling the advertising downturn that is sweeping the media industry, with analysts downgrading their forecasts for Capital Radio accordingly (see Forecasts). Three radio companies released trading statements this morning: GWR, Capital and Scottish Radio Holdings, and all conveyed a similar message. Commercial radio… Continue reading Insight Analysis: Radio Feels The Effects Of Advertising Downturn
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Casino-on-net.com was the top online advertiser in August gaining exposure among 5,520,000 individual at home users throughout the month. The online gambling site commanded 38.9% reach of the UK at home internet universe and averaged 8 page impressions per user. Amazon.co.uk slipped to third place with visits from 5,366,000 users throughout the month. The site… Continue reading New Media Round-Up
Scottish Radio Holdings (SRH) released a trading statement this morning, forecasting a 3% drop in radio revenues for the year to 30 September 2001. This is an outperformance of the radio market in general, which is expected to fall by an average of around 9% this year. Like GWR, Scottish Radio benefited from the stronger… Continue reading Scottish Radio Outperforms Declining Market
Chrysalis Radio’s Galaxy Network, the dance music radio brand, is to launch in London following a deal with Ministry of Sound Radio.From October Galaxy Network programming will feature on Ministry of Sound Radio which is expected to broadcast to around 250,000 people throughout Central London on the 87.7FM frequency.Ministry of Sound Radio will broadcast throughout… Continue reading Galaxy Network Launches In London
ITN has been confirmed as the winner of the contract to provide news to ITV from January 2003. As the current holder of the contract, ITN was challenged for the first time ever in this round of bidding, as the ITC gave the go ahead for the Channel Three News consortium, which includes BSkyB in… Continue reading ITN Wins ITV News Bid
Translucis, the ambient company which puts plasma information screens carrying editorial and advertising in clubs and bars, has signed a deal with NUS bars in 11 UK universities including Oxford, Brunel and Warwick.Sue Aitken, marketing director at Translucis commented: “Now we can deliver a sub-sector that is becoming increasingly attractive to advertisers.”The company is backed… Continue reading Translucis Signs Student Bar Deal
IPC’s direct marketing director, Kevin Corday, has been appointed to the board of the Direct Marketing Association (DMA). Corday joined IPC from the US in March this year and currently heads up the magazine publisher’s four direct marketing departments.Commenting on his appointment, Corday said: “I’m eager and delighted to contribute to the meaningful efforts of… Continue reading IPC Director Joins DMA Board
John Brown Publishing is suspending the publication of Hot Air, Virgin Atlantic’s quarterly in-flight magazine, after the October edition. The move is thought to be due to cuts in the airline’s budget in the wake of US terror attacks.The magazine, which was launched in 1988, won the WAEA World’s Best In-flight Magazine award five times… Continue reading Hot Air Comes Down To Earth
As reported earlier in the week, the radio sector is now also feeling the advertising downturn that is sweeping the media industry, with analysts downgrading their forecasts for Capital Radio accordingly (see Forecasts). Three radio companies released trading statements this morning: GWR, Capital and Scottish Radio Holdings, and all conveyed a similar message. Commercial radio… Continue reading Insight Analysis: Radio Feels The Effects Of Advertising Downturn
ITV needs to win back the 16-34 year old audience, not only for its own sake, but for the sake of the commercial TV industry, according to Zenith Media. In the Autumn 2001 Zenith on TV report, out this week, the media analysts expressed concern at the 4.1% drop in 16-34 impacts seen in the… Continue reading ITV Needs 16-34s, Says Zenith
