MTV has signed three sponsorship deals worth over £2.5 million. The MTV Movie Awards are being sponsored by Pentax in a £500,000 deal. Durex is paying over £1 million to supportMTV Live, a new live music show. While, Suzuki and Fila are jointly-sponsoring MTV’s Top 100 Countdown Weekends in a deal worth over £500,000.MTV: 0171… Continue reading MTV Sponsorship Deals Worth Millions
BPA, the media auditing company, will be releasing an audited figure for the number of visitors to EMAP’s EMAP.com Internet site. A spokesman for BPA told Newsline that the audit was being printed at the moment and would probably be released on Monday. An audit for the Capital Radio website is also near to completion.BPA:… Continue reading EMAP Site Set For Audit
The latest JNLR/MRBI interim report published this week shows that more than half of Ireland’s listeners tune into an independent local radio station each weekday. It revelas that nationwide 52% of listeners tune into an independent station, compared to 36% for RTE Radio 1 and 30% for 2FM.…Nine 7 Eleven FM, the community radio station… Continue reading Irish Survey Reveals 52% Of Listeners Tune Into ILRs
The release date for March national newspaper NRS figures has been put back from April 22nd to April 28th. The delay is due to the continuing testing of the new supplements survey, and all subsequent NRS release dates are subject to revision. The new release dates will be publicised when the March NRS figures are… Continue reading NRS Release Date Put Back
Agency estimates put terrestrial TV revenue for March at £192.070m. Of this, ITV brought in £148.070m and Channel 4 £44m. Among the ITV franchises Carlton again performed the best, increasing its terrestrial revenue share by 0.90% points to 16.64%. By contrast, the other London broadcaster, LWT, showed the largest drop at 0.51% points to 12.71%.
The BBC’s election night programme will be the longest ever broadcast by the Corporation. There will be eight hours of results, comment and analysis next Thursday night; two hours more than the BBC’s previous election night specials.David Dimbleby, Peter Snow and Jeremy Paxman will be presenting from the studio and Kate Adie and John Simpson… Continue reading BBC’s Longest Programme Ever
Just like the TV programme this title is as cheesy as Bob Monkhouse eating camembert!GMTV Magazine is a cheerful, happy picture-led publication put together, and featuring, beautiful bright and breezy people who only see the sunny side of life.As is only to be expected, the magazine exploits its links with the TV show. Each of… Continue reading First Issue Review – GMTV Magazine
David Brennan, VP research, Flextech TelevisionI’m glad Hugh took on the job of explaining the technology behind digital, because I’m not sure I could have done it. What I can do is talk about what all this technology might mean for the broadcasters and – even more importantly – the viewer.I thought I’d hide my… Continue reading David Brennan – ‘Digital, Schmigital’
The chairman of Cable and Wireless Communications, Dick Brown, is reported to have said that the company’s 200-channel digital TV service will be available by the autumn. If this transpires, C&W could beat BSkyB to the first digital launch.
