In the United States the decision by the Liggett Group, the manufacturer of several famous cigarette brands, including Chesterfield, to state publicly that cigarettes are addictive, will significantly strengthen the hand of the US Food and Drug Administration (FDA) in its efforts to curtail tobacco advertising .Liggett – the smallest of the major US tobacco… Continue reading US: Liggett Admission Encourages FDA
The Independent Television Commission has announced that Channel 5 will be allowed to begin broadcasting on 30 March because it is satisfied that at least 90% of relevant homes have been retuned.The decision has been taken on the basis of both door to door house calls undertaken by C5 and the results of test transmissions… Continue reading ITC Satisfied With C5 Retune
Australia’s self-regulatory tripartite for the advertising industry – the Advertising Standards Council – has disbanded due to a lack of funding and bitter disputes between the advertising businesses and consumer lobby groups. There are no plans to replace it.
Classic FM will get a new schedule this Spring with more music, a new feel to weekday mornings and new slots at the weekend. The changes, which begin on 1 April, will include: two new shows on Saturdays and Sundays at 12 noon, hosted by Susannah Simons new weekday breakfast show times for Mike Read… Continue reading Classic FM Spruces Up For Spring
United News & Media, reporting its first full year results since its merger with MAI in February last year *United News & Media Merge With MAI, has reported a 12% increase in profits to reach £290.2 million. This is on the back of turnover up from £1.801bn to £1.917bn.1996 was a strong year for the… Continue reading UNM Profits Up 12%
A report carried out by Willott Kingston Smith has found that British agencies are making profits that for the first time exceed those of pre-recession 1985.All sectors of the industry showed increased income, but the fastest growing areas were found to be direct marketing and sales promotion and public relations. The design sector continues to… Continue reading More Good News For Agencies
ITV sales houses Laser and TSMS have agreed to consider carrying extra advertising minutage on the stations they represent, according to Campaign.The move was apparently prompted by Proctor and Gamble calling for more minutage at last week’s ISBA policy conference. Carlton UK Sales has said that although it rejects the principle of more minutage in… Continue reading Sales Houses To Consider Extra Minutage
The Electronic Telegraph is now selling advertising for other web-sites. Chelsea Football Club is reported to be the first client of the newly established new-media sales house.The Electronic Telegraph’s sales team has been expanded to cope with the new business.The Electronic Telegraph: 0171 538 5000
Big names and bright stars form part of BBC TV’s £255 million Spring and Summer package. Auntie has fifteen brand new entertainment shows and nine new dramas lined-up for transmission.Drama addicts will be spoilt for choice, with both Channel 4 and the BBC promising a bag of goodies in this genre. Channel 4 lifted the… Continue reading The BBC Unveils Its Spring Schedule
Leopard, the Dockland’s based ad agency, has relaunched as Warman & Bannister. The new outfit, named to reflect the ownership of Roy Warman and Terry Bannister, has run ads with the tag-line “Leopard Killed In Docklands. We Name The Guilty Men.” The agency will continue to be based in Docklands.Warman & Bannister: 0171 512 1000
