Not all the titles in this category reported this period. Taking this into account, The West Briton can claim the prize as Britain’s highest circulation paid weekly regional, with 49,457 copies sold in the last six months of last year. The Essex Chronicle is also maintaining a strong position and goes into the number 2… Continue reading Regional ABC’s – Weekly Paid Titles
Eighty delegates either battled through the west London traffic, or walked the half mile from the station in drizzly rain to descend on the Cosmic Comedy Club, situated in a seedy Hammersmith street. They weren’t flocking to another industry party, but to Marketing Week’s Marketing To Adultescents’ conference.It was a surreal setting for a serious… Continue reading Adultescents, The Nomadic Generation
Northcliffe Newspaper Group’s Carmarthen Citizen has been relaunched in a move aimed at providing more of a complement to its sister paid-for title the Carmarthen Journal .The free newspaper will now be called the Carmarthen Herald and will increase its distribution by 500 copies to almost 7,700. This is expected to increase again to 10,000… Continue reading Northcliffe Relaunches Carmarthen Citizen
The Network Centre has said that it has approached the main political parties with a view to screening a televised debate between the party leaders (see yesterday’s Major Ready For TV Debate).It has made a proposal for the programme and is currently awaiting the parties’ responses. A press release from the Network Centre says: “The… Continue reading ITV Approaches Politicians For Debate
IPC has made the shock announcement that it is closing its new listings title Film & TV Week after only ten weeks. The last issue will go on sale today.In announcing the closure, Nigel Davidson, managing director of the IPC Weeklies Group, said: “This market is a notoriously difficult one to enter, and we always… Continue reading IPC Closes Film & TV Week
IPC Magazines has announced the appointment of Jean Christie as display advertisement controller for the Specialist Group Country Magazines and Leisure Network.Christie will be responsible for core display advertising (including sponsorship and advertorials) across Country Life, The Field, London Portrait, Shooting Times and Sporting Gun, as well as retaining her current responsibility for the consumer… Continue reading IPC Specialist Group Appoints Ad Controller
Martin Sorrell, chief executive of global ad group WPP, yesterday picked up around £3m in company shares as part of an incentive scheme he initiated in 1994.The Capital Investment Plan allows for such a bonus if the group trades above the plan’s required 230p level for 60 consecutive trading days. Yesterday the group’s shares were… Continue reading WPP Chief Gets £3m In Shares
IPC Magazines has appointed Philppa Stuart to the new role of marketing director, advertising. She will be responsible for developing and implementing plans which market IPC Magazines and its sales proposition to the advertising industry. Stuart will report to Weeklies group advertisement director, Sly Grice.Stuart is currently a Board director of Motive, the media arm… Continue reading IPC Makes New Appointment
According to agency estimates, total TV revenue for February reached £159.81m, up 4% on the previous year. Of this, ITV came in at £121.81m, up 3.46%, and Channel 4 brought in £38m, up almost 6% year on year. This puts the ITV/C4 ratio at 76:24. Feb-96 Feb-97 % Change ITV 117.74 121.81 3.46 C4 35.88… Continue reading TV Revenue – February
ITV’s coverage of Manchester United’s 4-0 victory over Porto at Old Trafford on Wednesday March 5 attracted a consolidated audience of 11.068 million, which is a TVR of 20. The previous night BBC1 broadcast the Newcastle/Monaco match, which was watched by 8.963 million, a TVR of 16. The difference in audiences was undoubtedly down to… Continue reading Programme Analysis: Live Football Matches W/E 09/03/97
