The National Theatre, on London’s South Bank, played host to the IPA’s tribute to last year’s best advertising campaigns. Good use was made of the setting as the audience in the Oliver Theatre were treated to a spectacular opening as dramatic, gradually louder, music pre-empted the flashing lights of the ‘Guys & Dolls’ backdrop. From… Continue reading It Pays To Advertise
Mills & Allen has promoted its national sales manager, Kevin Shute to director of sales. This follows the resignation of Paul Shearing who has left to become deputy managing director of Poster Publicity.Zest also approved an internal promotion this week, Emma Hewson, previously head of advertising sales, is to take on the newly created position… Continue reading New Recruits
Martin Sorrell, chief executive of global ad group WPP, yesterday picked up around £3m in company shares as part of an incentive scheme he initiated in 1994.The Capital Investment Plan allows for such a bonus if the group trades above the plan’s required 230p level for 60 consecutive trading days. Yesterday the group’s shares were… Continue reading WPP Chief Gets £3m In Shares
IPC Magazines has appointed Philppa Stuart to the new role of marketing director, advertising. She will be responsible for developing and implementing plans which market IPC Magazines and its sales proposition to the advertising industry. Stuart will report to Weeklies group advertisement director, Sly Grice.Stuart is currently a Board director of Motive, the media arm… Continue reading IPC Makes New Appointment
According to agency estimates, total TV revenue for February reached £159.81m, up 4% on the previous year. Of this, ITV came in at £121.81m, up 3.46%, and Channel 4 brought in £38m, up almost 6% year on year. This puts the ITV/C4 ratio at 76:24. Feb-96 Feb-97 % Change ITV 117.74 121.81 3.46 C4 35.88… Continue reading TV Revenue – February
ITV’s coverage of Manchester United’s 4-0 victory over Porto at Old Trafford on Wednesday March 5 attracted a consolidated audience of 11.068 million, which is a TVR of 20. The previous night BBC1 broadcast the Newcastle/Monaco match, which was watched by 8.963 million, a TVR of 16. The difference in audiences was undoubtedly down to… Continue reading Programme Analysis: Live Football Matches W/E 09/03/97
The FT has offered its opinion on how the general election will affect various companies’ share prices. It consists of two groups of ten firms: one group contains those which might be expected to benefit from a Conservative victory/Labour defeat and the other those which would benefit from a Labour victory/Conservative defeat.Media shares which would… Continue reading FT Predicts Effect Of Election On Shareprices
The cable and satellite broadcasting revolution, whether on analogue or digital, offers almost limitless choice to viewers and a chance for governments to create a regulatory regime of common sense and fairness, according to National Heritage minister Lord Inglewood.Speaking at the UK Association for European Law Media Conference, Lord Inglewood went on to say that… Continue reading Free TV “A Right For Citizens”
The Network Centre has said that it has approached the main political parties with a view to screening a televised debate between the party leaders (see yesterday’s Major Ready For TV Debate).It has made a proposal for the programme and is currently awaiting the parties’ responses. A press release from the Network Centre says: “The… Continue reading ITV Approaches Politicians For Debate
IPC has made the shock announcement that it is closing its new listings title Film & TV Week after only ten weeks. The last issue will go on sale today.In announcing the closure, Nigel Davidson, managing director of the IPC Weeklies Group, said: “This market is a notoriously difficult one to enter, and we always… Continue reading IPC Closes Film & TV Week
