Experts from across the industry give their thoughts on the IPA Bellwether report for the first quarter of 2019.
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Hodgson was made Cosmopolitan’s digital editor in November 2015 and promoted to digital editorial director in April last year.
Brands operating via subscription services are failing to use the right platforms to effectively communicate with their customers, a new study has found.
WPP agency Wavemaker has hired Adam Puchalsky as its new global head of content, effective immediately.
After flatlining in the final quarter of 2018, UK marketing budget growth has bounced back to its highest level in a year and a half, according to the latest IPA Bellwether report published today.
The CMA launched an inquiry in February this year to establish whether the deal was anti-competitive. With the acquisition now given the go-ahead, Global has become one of the UK’s largest players in out-of-home, second to JCDecaux.
In his new role, he will continue to build ESI Media’s international revenues across The Independent and Evening Standard digital portfolio.
The deal comes as the group looks to grow its ability to drive data-driven, personalised experiences at scale. Epsilon employs 9,000 employees, including 3,700 data scientists and 2,000 technology delivery experts.
Disney announced this week its new streaming service would cost just $7 a month or $70 annually as it goes head-to-head with the likes of Netflix.
Meanwhile Blue 449’s managing director, Lindsay Turner, has been promoted into the position and appointed to the Publicis Media UK board with immediate effect.
