Bauer Media is relaunching its digital audio ad platform, Bauer InStream, so it can exclusively sell its network of brands to advertisers in a “safe and sound” context.
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Mediatel Events has launched its first conference exploring the challenges and opportunities audio presents advertisers, agencies, and those in the radio business.
Publisher News UK has surpassed 300,000 digital-only paid subscribers for The Times and The Sunday Times, a growth rate of 19% year-on-year.
WPP’s struggles in its largest market have continued into the second quarter of the year, with the company reporting a 5.4% decline in North American like-for-like net sales.
Kyoko Matsushita has been promoted to global CEO of Essence, succeeding Christian Juhl as he takes on the top job at GroupM.
Digital advertising generated 80% of The Guardian and The Observer‘s ad revenues during the last financial year, the newsbrand’s parent company, Guardian Media Group, has revealed.
Facebook has filed a lawsuit against two app developers for “click injection” fraud after using malware to fake the number of clicks on Facebook ads.
Disney missed analyst expectations for the third quarter of the year as profits fell 51% to $1.4bn. Shares in the entertainment giant subsequently fell 5% in after-hours trading.
Japan’s audience measurement body for TV has launched a collaborative platform which measures broadcaster online viewing data at census level, underpinning trading of online inventory across all major commercial broadcasters.
According to the latest UK agency estimates, ITV saw its revenues fall -20.8% year-on-year (YoY) in June, bringing its total down to £92.4m from £117m last year.