More Industry News articles

Patrick Affleck will be responsible for furthering Fetch’s goal to attract digital economy brands whilst leading a team of 100 experts.

Thanks to “relentless” upward revisions in the internet category, UK marketing budgets have witnessed an overall growth rate. Here, experts share their views on the findings.

IDM survey highlights important differences between the skills marketers currently employ to the perceived skills they require in future.

Thanks to “relentless” upward revisions in the internet category, UK marketing budgets have witnessed an overall growth rate, according to the latest IPA Bellwether report.

Daryl Fielding finds a new book about returning to work a searingly honest guide that doesn’t pull its punches.

Lenovo has selected Publicis Media to handle its global media strategy, planning and buying through a client unit called Lenovo One Media, which will be directed by Performics and Spark Foundry.

Bower will work alongside Saatchi & Saatchi’s David Hackworthy, as well as other senior strategy leads across Publicis Groupe.

Emoji day has rolled around again for Apple and, to celebrate, the tech firm has announced that it will be releasing new emojis in a free software update later this year.

According to ongoing research by Enders Analysis, understanding consumer passions should be increasingly important to advertisers and media planners as 90+% of new discretionary spend has come from “identity categories”.

The average time spent watching online video is growing – and it’s impacting how brands plan campaigns, according to Zenith’s Online Video Forecasts 2018, published today.