Mark Williams has been hired for the newly created position of managing partner, product strategy at Dentsu Aegis agency iProspect, effective immediately.
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The agency declined to formally comment, but Myers-Lamptey confirmed the news to Mediatel, but did not elaborate on future plans at this stage.
This week Apple announced the launch of its own TV streaming service – here, industry bosses share what they think of the news and what it could mean for the future of online video.
The World Federation of Advertisers has today announced a new leadership team and elected Mastercard’s chief marketing and communications Officer, Raja Rajamannar, as its new president.
The Joint Industry Committee for Web Standards (JICWEBS) has appointed former IAB chief executive Guy Phillipson as its chair – replacing Richard Foan, who stepped down at the end of 2018.
The Global TV Group, founded in 2013, is an informal grouping of TV broadcasters, sales houses and trade bodies in Europe, the USA, Canada, Australia and Latin America. To date it consists of 14 industry associations.
The shortlist for both the UK and international categories – which will both celebrate a Grand Prix winner during a prestigious ceremony on 8 May – are as follows…
According to the first of Zenith’s Advertising Expenditure Forecasts this year, total global adspend is now expected to grow 4.7% in 2019 to reach $623bn, a 0.7 percentage point (pp) upgrade.
Newly-merged agency Wunderman Thompson’s UK leadership team has been unveiled today, with Pip Hulbert, the former CEO of Wunderman UK, taking on the chief executive position.
When publishers choose to host extreme and foul content – with complete editorial awareness – their credentials fly out the window.