More Industry News articles

From the growth of connected TV advertising to the threat of Amazon and Facebook, bosses from the largest broadcasters in Europe exclusively share their views with Mediatel.

The former Braben MD, who is currently partner and director at Finn London, will lead a newly extended team.

From gaining the creative agency buy-in for a programmatic era, to the lurking threat of brand safety ‘black holes’, senior experts from around the media industry had a lot to talk about at dmexco 2017. David Pidgeon reports.

Matt White, MD, Quantcast EMEA, shares his key take-outs from this year’s Dmexco.

Adobe’s Nick Reid explains how advertisers can maximise video advertising across screens – and how the divide between traditional TV and digital is being bridged.

Inskin Media’s Steve Doyle tells Newsline what it takes to build a brand online, whether he thinks advertisers are becoming too short-termist and asks if enough attention is being paid to context and quality of environment.

Allen Klosowski, VP Advanced Solutions Group, SpotX, tells Mediatel Newsline why connected TV advertising is set to grow, and what the future holds for the world of commercial broadcasting.

Acxiom’s Jed Mole shares his key trends from one of digital marketing’s biggest annual conferences.

Following last year’s sexist debacle, Newsline caught up with Dmexco’s founder, Christian Muche, to find out what one of digital marketing’s biggest annual conferences is doing to promote gender equality.

Hewson joins from US adtech company Exponential where he led the UK sales operation and brings over 20 years’ experience in advertising, media and technology.