More Industry News articles

UK marketers have revised their budgets up in Q1 2017, with significant growth recorded in internet and main media advertising categories.

Virgin Media is set join Sky’s AdSmart in a major deal that, if it goes ahead, will boost the scale of the targeted advertising platform.

MEC is taking steps to increase transparency in the mobile marketplace with the independent verification of location data.

Digital adspend in the UK grew by 17.3% in 2016 to £10.3 billion – its fastest rate in nine years – according to the latest figures from the IAB UK and PwC.

One year after ditching its print edition, Independent editor Christian Broughton tells Ellen Hammett that if your plan for the future doesn’t look radical – then it’s not the right one.

W Magazine’s Edward Enninful replaces Alexandra Shulman, who stepped down in January after 25 years in the role.

For some, it comes naturally, for others it’s a stressful nightmare. So what makes for a successful negotiation?

Blackwood Seven, the media platform that uses artificial intelligence to make planning and buying decisions, has appointed Elliot Parkus as UK managing director.

Chapman replaces Jen Smith who became global creative director in September.

Dom Blacklock will lead the data driven targeting strategy across the agency.