Entry deadline for the 2018 Media Research Awards is this Friday 13 October.
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She leaves the UK and Ireland business 4,500 people strong, serving over 800 clients across 23 media, technology, data and creative agencies.
The UK adtech firm has named Zowdow’s Paul Ryan as its new chief technology officer.
The business has been set up to help clients maximise the value of their existing and future intelligence resources, ensuring they deliver “useable business wisdom” to drive better business performance and evaluation.
US-based consultancy Accenture has appointed Nikki Mendonça as president of intelligent marketing operations within Accenture Operations.
While the Facebook and Google duopoly continue to dominate the headlines, Wolfgang Blau warned publishers to pay attention to the ‘under-reported’ Chinese-owned internet if they want to truly compete and survive on a global scale.
The Telegraph has today announced the appointment of Chris Forrester to the newly created role of chief revenue officer, reporting into CEO, Nick Hugh.
Just over half (51%) said their device makes mistakes, compared to only 10% who said it doesn’t.
It once was in fashion, but we’ve since lost our passion, for rhyming in ads, which makes us quite sad. Oh FFS, stop it. Ahem. Here is a great article by Richard Shotton and Alex Boyd about a lost marketing art form…
Leading TV buyers will discuss whether advertisers are over-targeting and over-spending on digital, and if a lack of objectivity is damaging media planning.