Datta joins from iProspect where she has been director of biddable activation for the past 18 months.
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David Goggin will be responsible for the talent investment, development and training for the network’s five agency brands and associated practices, representing over 1,500 employees in the UK.
The Guardian now sells less than 150,000 copies a day.
WFA research indicates a dramatic change on transparency measures, contracts, viewability standards, internal media knowledge and ad fraud.
Revenue at Rupert Murdoch’s News UK declined -19% in the 12 months ending 30 June 2017 – which parent company News Corp has largely attributed to political uncertainty following Brexit.
The IPA has issued a direct call to action to the duopoly to clean up brand safety, measurement and viewability of their online video.
The latest ABC results for the January – June 2017 period charts all the trends for the consumer magazine market. Here, industry experts digest the findings.
The increasingly implausible denials of Mr Zuckerberg.
Following the departure of Chris Bovill and John Allison as joint heads of 4creative, Channel 4 has announced the appointment of Alice Tonge to the role.
‘Watch’ – which pits Facebook against YouTube and TV networks – enables users to watch shows organised around what their friends are watching.