Industry experts From Total Media, Media iQ, Google UK, Spark Foundry, Primesight, Fetch and Kinetic react to the latest findings from the Advertising Association/Warc Expenditure Report.
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Even with Brexit looming, 84% of those surveyed said it won’t affect their Christmas spending.
While it is a newly-created role, Calcraft is filling the shoes of former UK and Ireland CEO, Tracy De Groose, who announced she was stepping down earlier this month.
New survey shows that consumers’ trust in premium publishers is higher than news content on social media.
UK ad spend grew 3.7% during the first six months of 2017 to £10.8bn – the largest H1 total since monitoring began in 1982.
Ellen Hammett interviews two women who are looking to challenge the status quo from the ground up with an ambitious scheme to improve the prospects for women working in media.
Julie Langley looks at how Brexit and continued globalisation concerns are impacting mergers and acquisitions trends in the adtech and martech markets.
The biggest change to privacy regulation in two decades is coming. Here, the IAB’s Yves Schwarzbart explains how your business can effectively prepare before the May 25 deadline.
It has been a strong quarter for radio and the latest results from Rajar paint a rosy picture, particularly for the commercial sector. Here, experts from UM London, Starcom and Total Media share their views on the latest findings.
Proving that shaking the begging tin works, the Guardian now has 500,000 regular paying ‘supporters’, made up of members and subscribers across print and digital.