The inaugural awards have been set up to challenge media planners from across the industry to come up with the best local media campaign in response to a brief set by a national client.
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Tuesday night brought the end of Paul Abbot’s off-beat Mancunian cop dramedy, No Offence (9pm), which despite falling ratings, appears to be a hit for Channel 4.
TFI Friday, which first broadcast between 1996 and 2000, returned to screens for a 90 minute special on Friday 12 June and drew an average audience of 3.8 million.
Shortlist Media has announced a long-term partnership with TAN Media which will see native advertising delivered across shortlist.com and stylist.co.uk.
Announced on Tuesday at Cannes Lions 2015, Truffle Pig will launch first in the US, with further plans for an international roll-out.
For the third week in a row, an old-school fly-on-the-wall police documentary from BBC One has managed the enviable task of growing its audience with each instalment.
Siotis brings nine years of digital advertising experience from companies including BrightRoll, Rubicon Project, MySpace and AOL’s Advertising.com.
The internet is quickly establishing itself as the dominant advertising medium, and on current trends will overtake traditional TV by the end of the decade, says Steve King, ZenithOptimedia’s global CEO.
Last night saw ITV reorganise its Sunday evening defences with the recent ending of the well-received Home Fires providing an opportunity for the commercial broadcaster to launch another solid drama to bring the week to a close.
Digital Cinema Media (DCM) is to substantially invest in its commercial team with four new recruits across its innovations, sales and client teams this month, as Karen Stacey marks six months as CEO.
