The Open Web is getting smaller, despite what we were told. The smartest advertisers will work out how to use the best parts.
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No one wins if you keep fighting an internal competition. It derails from the actual challenge at hand.
We will never ‘solve’ attention, or advertising. But we can learn more by acting in the world than by merely observing it.
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Introducing today’s round-up of stories from around the media world, updated by the Mediatel News team, to ensure you’re 100% up-to-date.
Rachel Forde, CEO of UM UK, talks to Mediatel News about the best approach to hybrid working, ‘the war on talent’ and trust and empathy-first leadership approach.
The Bill’s remit must be narrowed if it is to have a profound, long-lasting impact. Otherwise it risks helping no one.
What connects Jimmy Carr, Joe Rogan, the British Government, Facebook and Netflix?
Commercial radio took in £718.7m in ad revenue last year – the highest amount in three years.
