More Media Business articles

Analysts are optimistic about the BBC’s short-term future, but less certain about proposals for UK subscriptions and advertising.

This week’s brave actions of brave Russian journalists, calling out the regime’s lies and falsehoods, raise important questions for all of us in the trade.

Advertisers shouldn’t look to either the media specialists or the creatives to take the lead. They need both, Nick Manning argues.

Measure what is key for each channel and don’t get led on by fancy metrics that don’t do anything for your media objective.

Pinterest UK & Ireland’s boss is going against advice to stay true to her values and believes ‘serendipity’ is the tech platform’s route to success.

Global ‘Powerbrands’ with decades of heritage are the fabric of our industry. But now, more than ever, we’re having to evolve our services and ways of working to meet the demands of New Economy brands.

Interview: Amid network giants and rapidly-growing digital challengers, have Stagwell and Goodstuff found a middle-ground solution?

UK media organisations of all political persuasions have combined to cover the most extraordinary story of recent years.

Does DG Tim Davie’s BBC mistake ‘balance’ for truth?

The boldest media shops now have an opportunity to move beyond media and start setting marketing strategy more generally.