In addition to key Shazam features such as unlimited tagging, the Windows Phone 8 app will allow users to purchase tracks from Xbox music and track local activity.
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Motorola’s electronic tattoo – or ‘biostamp’ – is attached to the skin and features an antenna and a handful of sensors to offer high security and ultra-fast authentication with personal devices.
This week Simon Andrews takes a look at how social is maturing as a strategic discipline, the impact of product placement in the entertainment industry and the unavoidable problem that comes with taking a multi-screen and multi-channel approach when targeting audiences.
EE has added 4G to 12 more towns across the country as the rapid pace of the 4G roll out continues, now covering 74 UK towns and cities.
Tablet penetration is rising at a much greater rate than that of laptops and smartphones, peaking at the end of 2012 as a result of the “tablet Christmas”, according to a new YouGov report.
Five months ahead of schedule, UKOM and comScore will release the first UK online audience measurement system to integrate tablet user figures in August – offering advertisers a new level of transparency for planning campaigns.
1.2 billion consumer video devices were shipped in the US last year, with the adoption of tablets and smart TVs adding significantly to overall growth.
TV ad targeting will enable marketers to engage directly with people on Twitter that have been exposed to their adverts on TV, though is currently only available for the US market.
This week Simon Andrews looks at why CMOs are being told to fundamentally change their marketing operating models, the argument that we don’t want Big Data – we want clever data, and the impact Yahoo’s Tumblr purchase will have on ads.
With 85% of UK smartphone users searching for local information, SMEs risk missing out with so few websites optimsed for mobiles.
