With so much news coming out of Google I/O, it’s inevitable some of the announcements won’t get the attention they deserve, so this week Simon Andrews takes a look at the lesser discussed, yet hugely interesting developments.
Showing 391-1,847 of 1,847
More Mobile articles
New study from Kantar Media finds that 23% of all UK households have access to a TV, computer, smartphone and tablet, with tablets responsible for large quantities of in-home activity.
Netflix accounts for over 32% of all US prime-time content streaming, finds new report, with more than 20% of all traffic on fixed networks generated by smartphones or tablets.
According to the latest RAJAR findings, listening to radio via a digital platform has increased by 11% year on year, with 26 million people now tuning in to radio via a digitally enabled receiver – a yearly increase of three million.
At the Future Foundation nVision conference on Tuesday, a number of media experts took to the stage to discuss the impact that connected devices are having on our behaviours – and as work and playtime increasingly merge together we’re told not all of them are good for us.
BBC to launch iPlayer app on all Windows Phone 8 devices, as iPlayer smartphone requests continue to rise.
ITV has announced that it has entered an exclusive fixed term partnership with Samsung to offer the new and improved ITV Player app on Android devices.
Last week’s MediaTel and Primesight event saw a number of senior media executives meet to discuss the merging of out-of-home and mobile – and explain the opportunities and challenges. Hear what panellists had to say in our exclusive online video.
In the wake of ‘soda taxes’ – in which governments are seeking to address the huge rise in global obesity – the implications for the likes of Coke are huge – which is why it has launched a new charm offensive. But Coke’s latest campaign is yuck; pure corporate hokum says Dominic Mills, and the idea of it sponsoring a government health campaign is just as ridiculous.
Starcom MediaVest’s Steve Smith takes a look at the union between out-of-home and mobile and explains why it’s so important that brands optimise their mobile platforms.