Forget trying to celebrate yet another ‘year of mobile’ says Videology Group’s Anne de Kerckhove, and in 2013 raise your glass to the year of cross device consumption.
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This week Simon Andrews, founder of Addictive!, examines the evolution of TV and video – looking at the new thinking and experimentation being driven by the proliferation of new devices and consumer behaviours.
Mobile phones now account for almost a fifth of all web usage across the globe, according to new research from Statista – with European mobile web usage increasing by almost 4% year on year.
New research from EE offers a snapshot of the nation’s mobile 4G behaviours, providing insight into how faster mobile internet speeds are changing consumers’ habits.
After spending the week in San Francisco, Simon Andrews, founder of Addictive!, takes a look at the differences in technology and ways of thinking between the US’s West Coast and the UK, and says that we should really import more Big Picture thinking over here.
Safety features and passcodes have been installed for parents to control, to stop children straying online.
Few people are getting mobile ads right, but Facebook is bucking the trend says Addictive!’s Simon Andrews. Their new results showed a fantastic performance – $656m in mobile ad revenue – up from virtually nothing a year ago. Why this success?
New research released by Experian has identified four distinct types of consumer who are ‘always on’ and more digitally connected than ever before, offering brands deeper insight into what is described as a ‘global phenomenon.’
Launching at the end of the month, Vodafone’s 4G aims to cover 98% of the UK population by 2015.
Four million mobile gamers play whilst watching TV, according to a new report from comScore that reveals the changing habits of mobile gamers.
