According to figures released by the broadcaster, Channel 5 delivered a 4.99% share of consolidated viewing throughout the month – its best January performance since 2007.
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Football legend Ian Wright has joined the line-up for Mediatel’s Video Upfronts event on Wednesday 25 February.
This week Grazia is celebrating its 10th birthday. So, a decade since the fashion mag first came to life, how is it faring as the magazine industry witnesses some of the toughest challenges in its history?
BT and EE are among some of the worst-performing Twitter accounts when it comes to responding to customers, according to new research from BDRC – while Lloyds Bank came out on top.
The idea that brands should try to be ‘news platforms’ is nonsense, argues Dominic Mills – and risks breaking the trust that is the ultimate foundation of their success.
In her attempt to scare the audience into action, Labour’s Harriet Harman will probably make matters worse, argues ZenithOptimedia’s Richard Shotton. Can brand managers learn from this ‘negative social proof’?
Videology’s Fatima Dowlet looks at how brands can ensure maximum exposure across different screens and platforms.
Full report available at: Mediatel Connected > Connected Surveys > Data
Archant has announced the appointment of Craig Nayman, formerly director of sales for ITV Channels, as its first ever chief commercial officer
YouTube has announced that it will be launching a new app for children, in an effort to protect younger users from explicit content.
