BARB has awarded a £1,000 bursary to the charity after supporting a Mediatel Media Research Award dedicated to the late Adrian Edwards.
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Havas Media Group partnered with the IAE to offer their Certified Ethical Advertising Executive course to staff and clients globally at no cost.
Channel 4 would bring in private investment through a joint venture, as well as relaunch All 4 as a global streaming service.
The role of advertising in Twitter’s future is wholly entwined with how seriously its new owner takes content moderation.
This Curate’s Egg has several crowd-pleasing proposals, but the more problematic parts may ultimately show the Culture Secretary’s hand.
Google suspended over 5.6 million advertiser accounts and restricted 5.7 billion ads with “legally or culturally sensitive” content.
Paramount+ drove gains in Paramount’s streaming subscriptions, according to their earnings report filed yesterday.
Full report available at: Mediatel Connected > Media Landscape > Revenue and Forecasts > Forecasts
The media industry is in a powerful position to champion diversity and inclusion. But it’s important to move beyond mentoring and into sponsorship.
Half of global audiences who have seen digital out-of-home ads say they were encouraged to make a purchase “there and then”.
