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Let’s hope our media industry can do better than our political masters when it comes to cracking hybrid working, writes the editor.

Musk’s belief in freedom of speech and self-promotion over a traditional ad model could be a double-edged sword.

BARB’s Justin Sampson calls for the participation of online streamers in the next stage of development for the UK’s TV audience measurement body..

UK media agency start-up Bicycle London is launching an international arm after winning a multi-million pound account.

Yes, we need to prepare for the worst case scenario, but there is a positive future for C4 that is not beyond the realms of possibility, writes David Price.

Nielsen has expanded deduplication of CTV audiences to include new smart TV models.

It’s unfavourable for brand advertisers and doesn’t make any financial sense. So why do these brands’ marketers buy it?

The first brands to advertise on the new Elizabeth line will be Google, MoneySuperMarket, Reed.co.uk, Sage, and Schweppes.

Caution advised as ITV and others enter ‘Web3’, the metaverse and the NFT market.

Tangas originally joined dentsu ANZ as chief commercial officer before her promotion to ANZ CEO in 2019.