NBCUniversal will be Anzu’s global sales partner and exclusive third-party seller in the US and UK.
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Editor’s comment: Long before Putin invaded Ukraine, our media was invaded by Russian disinformation and the conflict has no end in sight.
Developing new revenue streams was listed as the top priority for digital publishers, according to new research by The Association of Online Publishers (AOP).
The founders of a new media start-up want to “turn the way people consume Jewish media on its head” with a disruptive Web3 business model.
Introducing today’s round-up of stories from around the media world, updated by the Mediatel News team, to ensure you’re 100% up-to-date.
VCCP Group has launched a global gaming proposition to “unlock the single largest unmet audience opportunity in modern marketing”.
The not-so-new players occupy a world of greatly enhanced profit from denial of responsibility. Do they even regard advertising as more than a cash cow?
WPP’s media-buying group GroupM has launched GroupM Premium Marketplace, a programmatic advertising marketplace that is supposed to increase transparency and efficiency.
UM UK’s Rachel Forde and Bloomberg Media’s Duncan Chater took home multiple awards from Mediatel’s Media Leader Awards 2022 yesterday.
Media agencies need concrete feedback on their performance. Advertisers need media agencies to learn from where they went wrong during a pitch.
