As consumers’ budgets are squeezed further by hikes in streaming prices, brands need to think “radically” about opportunities to retain customers in addressable AV.
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Is Ofcom turning a blind eye to the drip drip drip of misinformation and occasionally hysterical doom-mongering GB News and TalkTV are churning out?
BBC Radio 2 is still the most listened-to breakfast show despite its audience shrinking three consecutive quarters.
Commercial radio overtook the BBC in share of listening for the first time in 23 years, while Radio 1 fell to its lowest-ever Rajar audience.
In brief: the closure follows objections from Conservatives over concerns that user data on TikTok can be accessed from China.
In brief: The New York Times Company added 180,000 digital-only subscribers in Q2 2022, but generated 2.4% less revenue than Q2 2021.
Partner content: Representing people from diverse communities has never been so important, but according to those communities, brands can get it wrong as often as they can get it right.
In brief: TikTok has launched a mobile gaming pilot with game developers Voodoo, Nitro Games, FRVR, Aim Lab and Lotum, with plans to speak to other game makers to establish similar deals in the gaming space.
The Media Leader asked various digital advertising experts for one word they would use to describe the current state of the digital advertising industry.
Conservative Party leadership candidate, Liz Truss, has said she will order a review in to whether failing to pay the TV licence fee should be prosecuted as a criminal offence.