M&C Saatchi’s ‘Tick it to change it’ campaign targets black communities via The Voice Newspaper
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The “Nationwide Local Voices” feature is being piloted in Bristol and developed by its media agency, WPP’s Wavemaker.
This may be considered an expensive deal. But brands are prepared to pay a premium for independent consultancy
Full report available at: Mediatel Connected > Display > Press
Independent media advisor, MediaSense has sold a majority stake in the business to private equity firm Apiary Capital.
The latest consumer magazine audience data have been released today, offering insight into how readerships have been impacted across different stages of the Covid-19 pandemic in the UK.
The move towards more flexible working during the pandemic appears to be reflected in more home interests being cultivated, leading to circulation increases for cookery and gardening titles.
The Week and MoneyWeek have reported strong digital figures for the last six months.
There were declines across the board for the TV listings sector for the first six months of 2021.
A strong digital performance has boosted Grazia’s circulation figures, with gains compared to the previous six months and the same period last year.
