Channel 4’s sponsored programme and The Sun’s recent coverage show that mainstream media has been slow in catching up to what real people are doing.
More Raymond Snoddy articles
The BBC Gladiators has been a relative success. Perhaps the reboot movement will be what brings generations back together in front of the television screen.
Could a longer transformation period to prepare for full digital, a move to “artisan” and a concerted marketing effort shift the timeline?
A positive football story, a YouTube interview, a feature on two leading women… another dramatic political front page may be incoming.
Tabloids’ influence may be waning, but their ability to create a sophisticated political plot remains. Expect more this year.
The scale of opposition could crush the proposal, whatever the regulators ultimately decide.
ITV is garnering praise for its domestic programming as it battles a tough TV market, while the BBC takes a more internationalist approach.
The silence is becoming deafening as Labour holds on to a strong lead in the polls. What a different story to the Blair era.
The industry will be closely watching how Ofcom rules on GB News’ People’s Forum: The Prime Minister.
While Piers Morgan’s YouTube move could be an experiment for News UK, Tucker Carlson showed the dangers of unscrutinised content.