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ITV Customer Relations has teamed up with British Gas’s Generation Green initiative to develop a new programme on CiTV called Green Up Your Life and online content across itv.com and citv.co.uk.Starting this autumn on CiTV, the 10 episode series of five minute shows, produced by Initial Kids, will feature sponsorship idents for the British Gas… Continue reading ITV And British Gas In Green Initiative

The latest analysis from Screen Digest reveals a TV industry in a downward spiral of economic slowdown, advertising recession, deflated prices and audience fragmentation. Three of the big markets are suffering the most. In the UK, despite outperforming a sluggish advertising market in the first six months of the year, ITV’s full year guidance points… Continue reading New Report Looks At Challenging Times For TV Markets

Channel 4 came out on top in the all important 9pm slot last night, with The Secret Millionaire grabbing a peak of 4.5 million viewers.The show had an average audience of 4.2 million viewers – an 18.6% share of viewing – for its hour long duration.Mutual Friends, on BBC One at 9pm, saw Martin attempt… Continue reading 4.5m Tune In To The Secret Millionaire

July was another tough month revenue wise for the terrestrial stations, with only GMTV bucking the downward trend year on year. The ITV1 breakfast station managed to achieve a 14.6% increase of revenue, compared to July 2007.The biggest year on year fall came from ITV1 network, with revenues dipping by 6.2% to stand at £88.18… Continue reading TV Market Round-Up – July 2008

All you need to know about Broadband Video on just one page, covering definitions, impact on advertising and the current and future market.

It was another winning performance for The X Factor on Saturday night, with a peak of 8.5 million viewers tuning in to see the latest batch of weirdos and dreamers giving their all for the judges.The star-hunting reality show had an average of 8.2 million viewers – a 44% share viewing share – in its… Continue reading Another Winning Performance For The X Factor

Jerry Springer’s Who Do You Think You Are? beat the UEFA Champions League Live last night, pulling in more than 6.8 million peak viewers.The popular BBC One series, which uncovered the American chat show host’s daunting Holocaust past, gained a significant 27% audience share with an average of 6.5 million viewers between 9pm and 10pm.Meanwhile,… Continue reading Jerry Springer Beats Football

Analysts at American investment bank Goldman Sachs have given a boost to media company shares, saying that some stock sell-offs have been overdone.Goldman put BSkyB on its “conviction buy” list, saying that although the ad market is expected to deteriorate moving into 2009, the satellite broadcaster only has limited exposure to this with just 8%… Continue reading Goldman Sachs Provides Boost To Media Companies

ITV has secured the rights to air highlights of the Guinness Premiership English club rugby union matches this season, taking over from the BBC.The new hour-long weekly highlights show on ITV4, which will be presented by Craig Doyle, will air on Sunday evenings at 6.30pm – a similar time to the BBC’s Rugby Special programme.The… Continue reading ITV Secures Rights To Rugby Highlights

BBC One managed to win the battle of the new programmes with ITV1 last night, topping the ratings with the first in the series of Mutual Friends.The new comedy drama, starring Marc Warren and Alexander Armstrong, pulled in more than 4.5 million average viewers with a 19.6% audience share between 9pm and 10pm.ITV1’s rival show,… Continue reading BBC One And ITV1 Came Head To Head With New Shows Last Night