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Warburtons has been unveiled as the first promotional partner for Coronation Street‘s 50th anniversary in 2010.ITV Global Entertainment is bringing together a portfolio of promotional partners – including FMCG and grocery products – collectively called Coronation Street‘s 50th Anniversary, Best of British brands.A part of the festivities, ITV is launching a promotional calendar in late… Continue reading Warburtons named as first Coronation Street 50th Anniversary sponsor

Channel 4 could cut its News at Noon and More4 News programmes in an attempt to cut budgets by 10%.Although the broadcaster said that no decisions have yet been taken, it is understood that several programmes are under threat, with executives ordering a review of its news operations.Earlier this month, Channel 4 chief executive Andy… Continue reading Channel 4 could cut news programming

Saturday night was a talent show bonanza, with Britain’s Got Talent going head to head with the song writing crème de la crème of Europe in the Eurovision Song Contest 2009.The hour long BGT, on ITV1 from 8.20pm, grabbed an impressive peak of almost 10.3 million viewers – a 42% share of the TV audience… Continue reading Another Saturday night triumph for Britain’s Got Talent

UTV Media, owner of the Northern Ireland ITV franchise and talkSPORT, has reported a 19% decline in ad revenues at its TV division and a 15% drop at its radio operation for the first four months of the year.The broadcasting group, which owns more than 20 radio stations across the UK and Ireland, said the… Continue reading talkSPORT owner UTV reports 19% drop in ad revenue

Discovery has delayed the launch of its Freeview channel Quest for a second time.In a statement, the network said: “[The] challenging economic environment and a number of other commercial factors have made a delayed launch more financially prudent.”Discovery said it did not take the decision lightly – “it is our intention to launch the channel… Continue reading Discovery delays the launch of Quest

The Government has unveiled plans to create up to 10,000 new jobs for young people in the creative industries as part of its £1.1 billion investment in the sector.Public and private sectors will both have the opportunity to bid for the new “innovative” jobs, which will span across a range of creative sectors, according to… Continue reading Government to create 10,000 new jobs in the creative industries

ITV plans to cut another £40 million from its cost base from 2010 after posting a 15% drop in ad revenues for the first quarter.In a trading update today, the broadcaster said its overall revenues were down by 13.6% to £425 million as the “market remains weak”.However, ITV’s global content division saw its revenues fall… Continue reading ITV to cut another £40m in costs

Virgin1 is getting a complete brand refresh, including a new logo and on and off-air identity, to launch on 9 June.The move follows the extension of the channel’s hours on Freeview and the addition of a +1 channel (see Virgin1 to expand Freeview hours).Creation of the new brand identity is being led by Virgin Media… Continue reading Virgin1 gets brand refresh

Channel 4’s chief executive Andy Duncan has told MPs that he expects to agree a partnership deal with BBC Worldwide within weeks.Speaking to the House of Commons culture, media and sport select committee yesterday, Duncan said he is hopeful that an agreement between the two broadcasters would be signed off before the government publishes its… Continue reading Andy Duncan: C4/BBC Worldwide deal is weeks away

BBC Worldwide’s chief executive John Smith claims that the corporation’s forthcoming partnership with Channel 4 would generate annual profits of around £200 million.Speaking at the House of Lords communication committee today, Smith said that a commercial venture between the two broadcasters, which is expected to be signed off before the final Digital Britain report is… Continue reading BBC Worldwide/C4 tie-up would generate £800 million turnover