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Starcom’s branded content division, LiquidThread, has appointed Claire Mason as head of SEO.
Full report available at:Mediatel Connected > Connected Surveys > Data
Advertising group Publicis is preparing for a complete restructure – and it could soon cause civil war, writes Dominic Mills.
Just 8.2 million viewers tuned in to ITV to witness history being made as the 12th series of The X Factor (8pm) finally came to an end.
Next year there has to be a commitment that the industry will trade ethically, writes Forensiq’s David Sendroff and Julia Smith.
Reeves, who was already acting in the role on an interim basis after Tim Cain stepped down, has worked within the media and advertising industry for over 30 years.
As his time at the media industry’s measurement body comes to a close, chief executive Jerry Wright reflects on how far the ABC has come – and what he has learned along the way.
Following the Royal Variety Performance this week, yesterday saw BBC One pull together a slightly more credible line-up for the nation’s viewing pleasure.
