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Mobile advertising revenue also experienced good year on year growth, up 16.2%; however, tablet ad revenue continued to decline.
Full report available at: Mediatel Connected > AV > Cinema
While the bizarre campaign against the residents of a desirable south London street stepped up a gear, audience interest actually dwindled.
Monday night saw Channel 4 launch a brand new documentary of a very different kind to its now-standard fly-on-the-wall approach, this time weaving together a tale of real-life crime solving in The Murder Detectives (9pm).
Full report available at: ABC National Newspaper cover Price Report
Ahead of this week’s Future TV Advertising Forum, BARB’s Paul Smith explains why establishing the right metric for measuring viewing behaviour online is so important.
Marketers should embrace the opportunity created by distracted consumers, writes Richard Shotton.
New research finally reveals how Volkswagen, as a premium brand, has been impacted by the emissions scandal. Good luck advertising their way out of this one, writes Dominic Mills.
Yardley leaves his role as managing director and publisher at Forbes, where he has been since 2004, to oversee City A.M.’s business operations.
