Yesterday saw ITV attempt to glam up a fairly gloomy Tuesday evening by gathering together the most mundane and inoffensive acts from across the UK’s entertainment spectrum as Jack Whitehall hosted The Royal Variety Performance.
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Normality resumed on the nation’s TVs last night, with the post-I’m a Celebrity… landscape once again allowing the soaps to contend for ratings glory and leaving the schedule with much more divergent audiences.
Full report available at: Mediatel Individual Programme Data
Will machines ever be able to match – or outperform – human intelligence? David Brennan gets philosophical.
Outsmart, the new marketing body for the OOH industry, launched three months ago with a mission to understand what can take the sector to the next level. Here, its chief executive, Alan Brydon, explains what happens now.
Call the lawyers, make them feel morally dirty or try out a new ‘diplomatic’ tech? Try and get past this mock ‘freewall’ and find out…
Television plus online video – audiovisual advertising – is gaining share of display advertising, according to the latest adspend forecasts from ZenithOptimedia.
Full report available at:Mediatel Connected > Connected Surveys > Data
Why do advertisers so often ignore the over 50s? Richard Shotton puts on his slippers and find outs.
‘Live’ will allow users to see connections – as well as public figures – in real time within the news feed and will also feature a subscribe button.
