The second episode of this year’s I’m a Celebrity…Get Me Out of Here! has already begun to see tempers flare in the camp, with the sophomore instalment of the prime time bollock-eating competition bringing a -14% fall.
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Agency media planners are feeling the strain when it comes to maintaining relationships with media owners, according to new research from Wossname.
Just when you think it’s time to crack open the bubbly, another digital car crash roars into view, writes Dominic Mills.
Full report available at: Mediatel Connected > Online > Traffic Trends
This past weekend saw ITV’s The X Factor continue to fight an increasingly losing battle against BBC One’s Strictly Come Dancing, with Sunday seeing ITV launch its second mega reality show into the arena.
Speaking at Media Playground 2015, Brian Danzis, global chief revenue officer at Virool, said that the industry is “making the same mistakes” with digital as the US made with its TV.
Futurist and founder of AnyDayNow, Tracey Follows, discusses the Internet of Things, Un-things and Thoughts – and how advertisers need to prepare themselves.
This year’s asi European TV Symposium highlighted the growing tension between ad tech and broadcasters, writes Mediatel CEO Derek Jones.
Discovery, British Eurosport and Cartoon Network are among the 25 new premium channels to roll out on EE’s TV service.
Full report available at: Mediatel Connected > Connected AV > Viewing & Social