Brands can now measure the effectiveness of their campaigns on digital audio platforms including SoundCloud, audioBoom, Global’s Heart, Capital and Radio X, and Bauer Media’s KISS.
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Infographic from Videology showing the history of US television.Taking key headline developments from each decade since the 1940s, this infographic provides a great snapshot of how TV has evolved over the past 70 years.To access the full infographic, please click here:External Link:Videology: TV Then and Now
Despite the looming US Presidential election and snowballing post-Brexit coverage, almost all online news sites recorded declines in traffic in September.
Infographic from Videology on the EU video market for Q3 2016, looking at the following topic areas: Who’s advertising in online video Where are the euros going How are they targeting Who are they targeting Click through rates and Video completion rates by demographic To access the full infographic, please click here:External Link:Videology: EMEA Video… Continue reading Videology: EMEA Video Market Q3 2016
Despite unprecedented world events, the national newspaper market failed to record many gains throughout September.
Infographic from Videology on the UK video market for Q3 2016, looking at the following topic areas: Who’s advertising in online video Where are the pounds going How are they targeting Who are they targeting Click through rates and Video completion rates by demographic To access the full infographic, please click here:External Link:Videology: UK Video… Continue reading Videology: UK Video Market Q3 2016
Headquartered in Manchester, Running Total will be co-owned by Total Media and John Marshall and Colin Reynolds, who become joint managing partners.
VCCP’s Lee Baring looks to the future of television – and weighs up the odds of it ever going fully programmatic.
Rather than staving off the threat of adblocking, advertisers should be looking at the very real opportunities to give consumers advertising they actually value, writes Adform’s Rick Jones.
