In the final part of our series looking in detail at the latest UK adspend forecasts, Suzy Young, data and journals director at Warc, exmaines how new digital technology is accelerating growth for the out of home sector.
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Thursday night brought a blockbuster evening of soapy treats with all three of the big players making an appearance, despite a lower-than-usual turn out.
New research from Parks Associates forecasts total global sales of streaming players to reach nearly 50 million by 2017.
The national newspaper industry has today announced that it will be taking steps to establish a contemporary audience measurement system that reflects the way people consume news across print, laptops, tablets and mobile.
The benches will provide city dwellers with solar energy to charge their electronic devices in urban places including parks, playgrounds and on sports fields.
Andrew Mullins, the boss of London Live, the Independent and The Evening Standard, is to leave his role and take on a new position at Informa as CEO of the knowledge and networking division.
After the publication of the latest UK adspend forecasts this week, James McDonald, research analyst at Warc, examines the health of radio – and asks if branded content is helping to spark a new wave of growth.
Wednesday saw ITV win over the evening audience with a solid line-up featuring a mix of the country’s favourite soaps and the exclusive broadcast of the FIFA World Cup 2014’s very last semi-final match.
As Nigel Lawson accuses the BBC of banning him from debating climate change at the corporation, Raymond Snoddy warns that the reputation of BBC News would be seriously compromised if journalists were found to be censoring.
Germany’s historical crucifixion of Brazil in the World Cup semi-finals on Tuesday has become the most-discussed single sports game ever on Twitter.
