Oli Newton, head of emerging platforms at Starcom MediaVest, says it is no longer right to use the singular definition of TV. TV is everything audio visual. As such we need to start thinking bigger and exploring the broader implications of how we get involved…
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Patricia Kill, News International process transformation director, says over the next two years, agencies and publishers alike are compelled to either start, or continue investing to replace existing print-centric systems as the demand for multimedia campaigns intensifies…
Google has released its Google TV update today. Sony internet-enabled TVs are the first to roll out the service, with Logitech to follow soon.
There is growing concerns over the impact the BBC’s iPlayer is having on the broadcasters licence fee.
The video-on-demand service, SeeSaw, which began its troubled existence a while back as Kangaroo, has closed after its new majority shareholder Criterion Capital Partners said other investors have failed to provide new funding.
I have it on good authority that Chris Anderson, editor-in-chief of Wired, recently prepared to present a ‘TV is Dead’ presentation at a major international conference, only to be given a last minute jolt when he was told that many of the assumptions he had made in his speech were completely at odds with the accepted data.
James Whitmore, managing director at Postar, gives a low-down of the London Film Festival…
It has been reported this week that online video service YouTube’s top 5 channels are averaging the same amount of daily viewers as the top US cable channels.
In a week that saw believers in paid-for content win a debate against the ‘freemium’ model, Apple’s new Newsstand service has been praised for helping drive publisher revenues and subscriptions.
Simon Andrews, founder of the full service mobile agency addictive!, on the ‘smaller’ players – Nokia and Sony…
