Consumer charity Which? has called on the digital radio switchover target to be increased to 70%.
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Twitter broke the news of Osama bin Laden’s death before President Obama gave his address to the United States.
The royal wedding of Prince William and Kate Middleton attracted one of the biggest audiences in UK television history.
ITV is expected to post advertising growth of around 6% in April, down from the 12% previously predicted, according to Merrill Lynch.
James Whitmore, managing director of Postar, on the unintended consequences of measuring “quality”…
Alex Hunter, the IPA’s finance director, on the rewards and risks of social media advertising…
Sky has released its financial figures for the nine months ending 31 March 2011, revealing strong growth for the company. Revenues for the past nine months rose 14% to £4.8bn. In the January to March period, revenues grew 13% to £1.46bn.
WPP provided a positive statement this morning, upgrading its 2011 forecasts to growth of over 6% rather than the 5% previously forecast.
Pilar Barrio, head of social at MPG Media Contacts’ social media arm Socialyse, provides six tips for integrating social media into your marketing communications…
At the recent MRS annual conference, Nick North, chief marketing officer at GfK Media, took a look at why attitudinal research is still key to understanding audience engageme… and why watching your favourite show is a little bit like falling in love…
