Simon Andrews, founder of the full service mobile agency addictive! (and a chair at this year’s Media Playground event), on the four ‘megatrends’ driving the digital space…
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Future Foundation’s Richard Nicholls: Happiness will be defined as social engagement, skill accumulation, professionalising one’s approach to one’s own needs, taking the steps most likely to lead to a healthier, wealthier life. At least, it will be on Facebook…
Around 5% of The Times’ combined print and digital audience read the newspaper’s content on the iPad, according to News International.
The four major mobile app stores (Apple, Google, Nokia and RIM) will see revenues jump 77.7% in 2011 to $3.8 billion, according to IHS Screen Digest.
Raymond Snoddy wonders whether the US President was too busy on Friday watching the Royal Wedding to be bothered about matters such as Al Qaeda…
Warc has raised its global advertising spend forecasts for 2011 to +5.1%, up from +4.5%.
BBC One’s new prime time drama Exile finished on a high of 4.4 million viewers to claim the all-important peak-hour ratings last night.
Mungo Knott, insight director at Primesight, on why outdoor is well placed to deliver against demanding marketing objectives in these challenging times…
Media buyers predict that online video will see the largest increase in ad spend in 2011, followed by mobile and social media.
The percentage of US households with a TV has declined for the first time ever, according to Nielsen.
