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Oliver & Ohlbaum warned that increasing public service broadcasters’ ad minutes and removing restrictions on peak-time ads could lead to a fall in TV ad spend.Ofcom is currently consulting on changes to the amount and distribution of TV ads, according to a report in MediaWeek.Sean McGuire, managing director at Oliver & Ohlbaum, argued that TV… Continue reading Removing Restrictions On Ads Could Lead To £150m Fall In Adspend

Bauer’s Kiss Radio has announced the signing of its latest ambassador, DJ Paul Oakenfold, to represent its ‘Music is Life’ philosophy.The DJ will present a series of music programmes featuring the history of dance music from the last 20 years, starting with a special Ibiza broadcast later this month.Oakenfold first broadcast on Kiss in 1985… Continue reading Kiss Signs DJ Paul Oakenfold as New Ambassador

Lloyd Embley has been appointed as the new editor of the People six months after he took over as acting editor.Embley took over as acting editor of the Sunday tabloid after Mark Thomas left the job last November.Trinity Mirror, owner of the paper, also announced that its deputy editor, Ben Proctor, is leaving the company.Daily… Continue reading People Appoints New Editor

Italy claimed a 2 – 0 victory over France last night, knocking them out of the competition in front of a 6.9 million audience on BBC One.One of the pre-tournament favourites, France lost two key players in the first half after Franck Ribery was taken off with a serious injury and Eric Abidal was shown… Continue reading France Knocked Out Of Euro 2008

GCap Media’s Classic FM announced it will sponsor a series of classical concerts at London’s indigO2 and O2 arena in a new seven figure deal.Classic FM has teamed up with the owners and operators of the O2 – AEG – to be both the sponsor and media partner for the concerts, which are set to… Continue reading Classic FM Signs Major New Concert Deal

BskyB will be given licence fee money to supply low-cost set top boxes for older and disabled people in the first digital switchover region.The Digital Switchover Help Scheme has confirmed it will be handing the cash to Sky after it secured the SHS contract, seeing off competition from Freesat, according to a report by the… Continue reading Sky Wins Deal To Aid Digital Switchover

News International will shut its News Magazines unit that loses £10 million a year as the first step of widespread changes due to take place in the company.The News Magazines unit was launched by News International in 2005 and currently publishes the free monthly magazine SkyMag and The Sunday Times Travel Magazine.James Murdoch, who was… Continue reading News International Set To Close Magazines Unit

Talks between UBM and Informa over a £3 billion merger have broken down, while Informa is believed to have received a a rival approach from private equity firm, Providence Equity Partners. Reports in the trade press suggest that Providence Equity is the company behind the approach for the Lloyd’s List publisher, although the Times claims… Continue reading Merger Talks Break Down between UBM And Informa

Over 50% of an average marketer’s budget is now spent online, according to a new report from online lead generation company Clash-Media. According to the research, over 70% of companies use search engine optimisation, paid search and e-mail marketing to in-house lists. Use of offline marketing methods has largely decreased, with only press and television… Continue reading Over 50% Of Marketers’ Budgets Spent Online

Five has appointed WPP-owned advertising agency Grey London to handle its creative account.Grey will work with Five’s creative teams to refresh all of the Five brands, as part of an ongoing project which has already seen the repositioning of Five’s newly-named digital channel Fiver.Grey replaces Five’s current retained agency, Vallance Carruthers Coleman Priest, who have… Continue reading Five Appoints New Ad Agency