Nick Mawditt, global director of Insight & Marketing, Kinetic, looks at the new POSTAR contract and how it will expand and enhance the current offering…Lift the bonnet of most methodologies behind today’s accepted media currencies and you may not like what you find. Most settle for consistency and tradition, finding comfort in a single source… Continue reading Why POSTAR’s New Contract Should Be Applauded For Its Realism
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Dennis Publishing has launched a customer publishing arm, Dennis Communications.Headed up by Tim Farthing as commercial director, Dennis Communications will focus on producing and delivering print and digital customer magazines.James Tye, CEO at Dennis Publishing, said: “Dennis Communications will take customer publishing into the 21st Century. Launching Dennis Communications is yet another way Dennis Publishing… Continue reading Dennis Launches Customer Publishing Arm
The Financial Times is to launch a social networking service for media and technology executives.The FT Media and Technology Executive Membership Forum is being launched with the aim of enabling senior executives to “maintain contact with peers and luminaries operating within the digital, new media, mobile and telecoms sectors”.Forum members will receive complimentary passes for… Continue reading FT Launches Networking Website for Senior Executives
ITV’s online TV service has failed to increase its visitor numbers since November, while the BBC’s iPlayer has been recording strong growth.ITV’s simulcast and catch-up TV service had a peak of around two million views of full length TV shows and clips in January, down by 200,000 views from its peak in November.Full length TV… Continue reading iPlayer Outperforming ITV.com
England took on France on Saturday evening in the Six Nations rugby tournament, with England running out deserved winners.England won by 24 points to 12 in a hard fought match, with the result owing more to guts and determination than flamboyant displays of skill.A peak of 5.8 million adults (a 27% share of the audience)… Continue reading 5.8m Watch England Triumph Over France
Google has topped a list of the UK’s top 500 business brands, beating Microsoft and BBC Worldwide, according to the latest Superbrands annual report.Google, along with fellow internet giant eBay, is the only brand in the top 50 to have emerged after 1990.The list shows that media brands are having a greater impact than classical… Continue reading Google Named UK’s Top Business Brand
It was a depressing start of the year for the main terrestrial broadcasters, with all channels dropping viewing share in all homes year on year for January.Channel 4 saw the greatest decline, with share down 2.6 percentage points.BBC One saw the gap between itself and ITV1 narrowed, with BBC One now reporting a 21.7% share… Continue reading Television Viewing Round-Up – January 2008
Worldwide sales of digital TV set-top boxes broke through the 100 million barrier for the first time in 2007, according to the latest research from the Strategy Analytics Connected Home Devices service.The report, Digital TV Set-Top Boxes: Global Market Forecast, found that sales reached 102.4 million units last year, an annual increase of 12%. IPTV’s… Continue reading Popularity Of Digital TV Reaches Record High
Virgin Media is to appeal against the Competition Commission’s ruling that Sky must reduce its stake in ITV, saying that it does not go far enough.In a statement, it said: “While Virgin Media strongly supports the Competition Commission’s conclusions that the acquisition has led to a substantial lessening of competition, it is appealing the Competition… Continue reading Virgin Media Launches Legal Challenge To Sky-ITV Share Ruling
Reed Elsevier has put its business-to-business publishing arm, Reed Business Information, up for sale. Sir Crisping Davis, Reed Elsevier chief executive, said that RBI’s advertising model did not fit with the company’s subscription based focus. A potential value of between £1 billion and £1.3 billion has been estimated for RBI, publisher of titles including Variety,… Continue reading Reed Elsevier To Sell B2B Division
