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By the end of the decade, a third of all pay TV subscribers in Europe will be DTH customers, says a new report by Screen Digest. The media researcher predicts there will be around 76.5 million pay TV subscribers in Europe by the end of 2004 and that a further ten million subscribers will be… Continue reading DTH To Account For One Third of Pay TV Market In 2008

Penetration of high definition televisions will be four times greater in Europe than industry forecasts have previously predicted, Sony said yesterday. Chris Deering, European president of Sony said that by 2008, 20 million European households will have high definition television (HDTV). Sony’s prediction sees Europe following the trend of Japan and the US in consumers… Continue reading Sony Sees Vast Expansion For HDTV

Total US advertising revenue attributed to online radio web sites is forecast to increase by 56% each year over the next five years, to reach $320 million by 2009, according to a new report by Borrell Associates. It is projected that $30 million will be spent on banner adverts and $4.5 million on streaming audio… Continue reading Internet Radio Advertising To Increase Tenfold by 2009

More than half of the active internet audience in Europe is making a high speed connection, up from just one-third a year ago, says new research from Nielsen//NetRatings. The internet research group claims the number of people in Europe surfing the internet at high speed from home increased from 34.1 million to 54.5 million, an… Continue reading Broadband On The Rise In Europe

Specialist magazine publisher Future remained steady yesterday, closing at 63˝p ahead of preliminary results released this morning.The company has announced strong performance in the year to to 30 September, succeeding in a number of acquisitions and strengthening its management team (see Future Appoints Marketing Head For Aggressive Strategy).Elsewhere WPP saw its share price dip by… Continue reading Sharewatch: Future Unchanged Despite Positive Results

The National Magazine Company has announced the release of monthly sales figures for the past three ABC periods, marking a break from the ranks of rival publishers which will see monthly data released concurrently with ABC’s official six monthly average.The move is designed to increase the publisher’s transparency, making it easier for planners and buyers… Continue reading Natmags To Release Monthly Circulation Data

Channel 4 has confirmed that it is to launch a documentaries and factual entertainment channel as an online-only offering early next year, intended to boost the broadcaster’s public service output and meet Government requirements.The move will expand upon the broadcaster’s existing Channel 4 Broadband activities, which enable subscribers to access high-quality programme content via their… Continue reading Channel 4 Plans Online Documentary Channel

class=”article”>With the first global online ad impression measurement guidelines now in place, IAB Chief Executive Danny Meadows-Klue explains why creating a single standard in counting is the key to growing the medium…The online industry is a treasure-chest for marketers with a glittering array of tools, services and products that have transformed the way companies sell… Continue reading NewsLine Column: Setting The Global Standard

The BBC is to create annual savings of around £320m within three years, which will be redirected into programme making, by cutting 2,900 jobs, and moving 1,800 staff to Manchester.Staff affected will be given three-month redundancy notices today.BBC director general Mark Thompson laid out his three-part vision for the corporation:“A bold new programme and content… Continue reading Thompson Spells Out His BBC Vision

Evening Standard staff are said to have been told they will be expected to work over the Xmas period, amid speculation that the anticipated new free title may launch early in the New Year.The briefing of media buyers anticipated on Newsline in October is said to be likely to get under way shortly, but is… Continue reading Standard Staff on Alert for Possible New Year Launch