More Uk articles

More young people in the UK claim to read a national newspaper during the average week than visit the pub, according to the latest research from the Newspaper Marketing Agency.The first detailed study of youth reading habits shows that a whopping 77% of hard-to-reach 16 to 24 year-olds read a national title on a weekly… Continue reading Young People Prefer Newspapers To Pubs

The Daily Telegraph will launch a luxury travel title next month, catering for the premium leisure market with advice from experienced travellers and journalists on the finest holiday hotspots money can buy.The 68-page Ultratravel title will be printed in full colour and in large format, billing itself as a “Guide to heaven on Earth”. The… Continue reading Telegraph Launches New Upmarket Travel Title

Video Networks, owner of internet and digital TV provider HomeChoice, has announced the addition of PlayBite to its line up of entertainment services in an attempt to attract younger audiences with the UK’s first on-demand games channel.The new channel will promote the best games available for download via Video Network’s games website, playbite.co.uk. The website… Continue reading HomeChoice Targets Youth Audiences With Games Channel

Shareholders at BSkyB, are set to oppose a move by parent company, News Corporation, to buy-back shares in the satellite group. According to press reports, Rupert Murdoch, chairman of News Corp, hopes to raise the shareholding of his company in BSkyB from 35% to 37%, however this is set to meet widespread opposition at the… Continue reading BSkyB Shareholders To Oppose Buy-Back Plan

Online advertising spend rocketed by 76% in the first half of this year to just under £267 million, according to the latest figures from the Interactive Advertising Bureau. The increase takes the medium’s share of overall UK adspend to an all time high of 3.2%, placing it well ahead of cinema and putting it on… Continue reading Internet Adspend Rockets By 76% In First Half

Magazine publisher Highbury House saw a strong performance last week, with shares rising by 20.93% week on week, despite an earlier warning that the company will fail to meet investor expectations later this year.The boost to share price was helped by the purchase of 971,000 shares by the group’s chief executive, chairman and finance director… Continue reading Sharewatch: Highbury Boosted By Board Investment

Internet product research is responsible for driving $180.7 billion of consumer spending offline, compared to $106.5 billion in direct online shopping, says a new report from Dieringer Research Group. The survey, which was conducted among 3000 US consumers, revealed that not only did web-based research spur online purchases, it actually fuels offline shopping more, with… Continue reading Online Research Spurs Offline Spending

TV & Satellite Week has become the latest title to publish in digital form as publisher IPC tx makes its content available online using Olive’s Active Magazine technology and the M-Till payment system.The digital edition is available at the magazine’s website, www.tvandsatelliteweek.com, and is an exact replica of the traditional print edition. The electronic format… Continue reading TV & Satellite Week Publishes Digital Edition

The DVD market is about to enjoy its second boom, says a new report, as the DVD recorder is poised for take off as prices begin to fall. According to Informa Media, by 2010, 31% (334 million) of global television households will have a DVD recorder, growing from only 5 million at the end of… Continue reading Recorders Fuel Second DVD Boom

The National Magazine Company will tomorrow unveil its latest foray into the women’s weekly market with the launch of Reveal, a new celebrity focused title designed to compete with Emap’s fledgling Closer.The magazine, which is thought to be the product of a £10 million investment and eighteen months of extensive research, will target women of… Continue reading NatMags To Launch New Women’s Magazine Tomorrow