Digital radio looks set to receive a further boost to take-up as car manufacturer Vauxhall prepares to launch its Astra SXi Digital, the first family car to be equipped with a DAB digital radio as standard.The decision is sure to boost digital radio audiences, as well as spurring uptake of the new technology by rival… Continue reading Vauxhall To Fit DAB Digital Radios As Standard
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Confidence in the outdoor advertising sector continued to go from strength to strength in the second quarter of this year with revenue increasing by an impressive 14.2% year on year to £211 million, according to new figures released this week.The latest data from the Outdoor Advertising Association reveals the second highest ever quarterly revenue for… Continue reading Outdoor Adspend Climbs By 14% In Second Quarter
Sky Networks managing director, Dawn Airey, has categorically denied accusations that beleaguered digital music channels, The Amp, Scuzz and Flaunt, will be forced to close following a wide-ranging review of their performance.The future of the channels, which launched less than two years ago, was called into question in July following a shake-up that saw BSkyB’s… Continue reading MGEITF 2004: Airey Denies Beleagured Music Channels To Close
The Times has announced a two month cross promotional campaign with film channel TCM, targeting the nation’s film buffs and publicising its Film First screenings of the autumn’s most-anticipated movies.The promotion will see The Times Film First sponsor TCM’s Thursday Night at The Movies programming strand. As part of the deal, The Times will also… Continue reading The Times Signs Movie Promotion Deal With TCM
The recent European Football Championships helped national speech based station talkSPORT see its audience increase by nearly half a million listeners, according to the latest research from audience measurement company GfK.According to GfK’s contentious National Broadcast Survey for the six months from 19 January to 18 July, the Wireless Group’s flagship radio station added 432,000… Continue reading GfK Finds Football And Music Topping Radio Charts
ITV chief executive Charles Allen has revealed ambitious plans to launch a raft of new channels over the next five years in an effort to compete more effectively against the BBC in the burgeoning multi-channel environment.The UK’s largest commercial broadcaster currently has one digital channel in the form of ITV2 and is planning to launch… Continue reading MGEITF 2004: ITV Reveals Plans To Launch Range Of New Channels
Influential BBC broadcaster and journalist John Humphrys has delivered a scathing attack on the corrupting influence of reality television, accusing shows like Big Brother and Wife Swap of being “meretricious, seedy and cynical”.Humphrys, presenter of BBC Radio Four’s flagship Today programme, criticised some of the most senior executives in British television for producing too many… Continue reading MGEITF 2004: Mind-Numbing Reality Television Comes Under Fire
Channel 4 has confirmed that it is looking to forge closer links with the BBC in an attempt to strengthen its position in the face of rapidly increasing competition from the growing number of digital channels entering the market. The broadcaster’s recently appointed chief executive, Andy Duncan, told delegates at the Edinburgh International Television Festival… Continue reading MGETIF 2004: Channel 4 Confirms Intention To Link With BBC
Commercial broadcaster, ITV, has said that its advertising revenue for the first half of this year is up 5%, as its top ten categories all experienced growth during this period. Despite tough advertising conditions caused by advertisers negotiating more competitive deals due to a fall in audience share, ITV said that it also expects September’s… Continue reading Growth Across Top 10 Ad Categories Pushes ITV Revenues Up 5%
Five’s director of programmes Dan Chambers has poured cold water on the prospect of the broadcaster launching a digital channel in the near future, claiming it would be “phenomenally” expensive to get off the ground. The UK’s smallest commercial channel is currently looking at ways to strengthen its position in the burgeoning digital market and… Continue reading Digital Offerings Too Expensive For Five
