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The Financial Times has today announced the appointment of Dominic Good as its new advertising sales director with responsibility for the burgeoning Europe, Middle East and Africa region.Good is currently the commercial director for Adforum.com, the world’s largest specialist advertising website. He has also held senior sales and business development roles across print and online… Continue reading Financial Times Ad Sales Director To Cover EMEA Region

The Radio Advertising Bureau has predicted that commercial radio can achieve a 10% share of display advertising revenue by the end of the decade as it exploits its power as a brand conversation medium.The radio industry body claims that the ambitious 10% target is achievable because of the continued growth in radio audiences, better understanding… Continue reading RAB Sets Sights On 10% Share Of Display Revenue By 2010

Disgraced newspaper baron Lord Conrad Black has launched his legal bid to block the £665 million sale of the Daily Telegraph and its sister publications to the Barclay brothers. Lord Black’s Hollinger Inc announced last night that it had filed a complaint with a Delaware court demanding a shareholder vote that would effectively give it… Continue reading Black Launches Legal Bid To Scupper Telegraph Sale

Irish ITV station Ulster TV saw share prices suffer yesterday as Canadian media group CanWest completed a £60 million sale of shares in the broadcaster. The Canadian company is expected to use the cash to reduce bank debt, currently standing at a reported £1.2 billion.UTV closed at 394˝p yesterday, slipping by 6.29%, while parent company… Continue reading Sharewatch: Ulster TV Dips As CanWest Offloads Shares

Once again, WAP page impressions hit a record during the month, with 1.46 billion pages viewed in the UK during May 2004, according to the Mobile Data Association (MDA). This total shows an emerging trend from the GSM network, which includes operators such as O2, Orange, T-Mobile and Vodafone, citing a 109.4% annual growth rate.… Continue reading WAP Pages Hit 1.46 Billion In May

Emap Advertising and Carat have secured a £450,000 deal to promote the relaunch of Smirnoff Black Ice across a range of Emap’s men’s lifestyle magazines including FHM, Arena, Empire, Q and Zoo.The campaign will launch across the August issues of the men’s magazines and will promote Smirnoff Black Ice as an iconic breed of mixed-vodka… Continue reading Emap Advertising Brings Black Ice To FHM Readers

The Audit Bureau of Circulations has launched an innovative scheme to help business to business magazines increase their advertising revenue by educating company executives on the benefits of the sector.The B2B Advertiser Communication Programme will see a quarterly bulletin target company bosses to improve awareness and understanding of sales figures in the releases of ABC’s… Continue reading ABC Initiative To Boost Business To Business Magazines

Channel 4 and Five have seen their share of viewing rise significantly over the first half of the year with viewers turning away from BBC One and BBC Two as the Corporation strives to move upmarket.Viewing figures released by BARB show that Channel 4 has enjoyed a remarkable start to the year with its audience… Continue reading Channel 4 And Five Benefit From Viewer Migration

Capital Radio Group has created two senior positions to handle the marketing for its regional FM network outside of London and develop its portfolio of Xfm, Choice FM and Capital Gold brands.The new roles will not affect the group’s existing marketers such as Xfm head of marketing Charlotte Soussan or the regional network marketer Eirween… Continue reading Capital Creates Two New Senior Marketing Roles

Yahoo! Europe has secured a deal with cross-media research firm Dynamic Logic enabling it to offer clients the means to measure the impact of online advertising on their brands.The deal comes just months after a study published by MSN in conjunction with Procter & Gamble, Nestle and Kraft revealed that online advertising can boost off-line… Continue reading Yahoo! To Boost Advertiser Confidence With Research