More Uk articles

Confidence among Britain’s marketers has reached one of its highest ever levels and those in the business are certain the recession has finally come to an end, revealed a new survey from the Chartered Institute of Marketing (CIM). After an uncertain and hesitant recovery, UK marketers are now planning to invest to make the most… Continue reading UK Marketing Recession Is Finally Over, Says CIM Study

The Government has announced the appointment of an independent panel to oversee the BBC’s charter review, featuring six media heavyweights who will advise Culture Secretary Tessa Jowell on key issues throughout the process.The panel was agreed with Terry Burns, Tessa Jowell’s independent advisor on the charter review, and includes Trinity Mirror chief executive Sly Bailey,… Continue reading Government Finalises Panel for BBC Charter Review

Nearly half of US advertisers expect their budgets to increase in the next year, according to a survey carried out by the Association of National Advertisers (ANA). As reported by Merrill Lynch, the latest ANA survey reveals that 49% of US advertisers expect to increase their advertising budgets this year, while 44% remain the same… Continue reading Half Of US Advertisers Set To Increase Ad Budgets

The Audit Bureau of Circulations has announced a change to its rules to allow publishers to report sales of digital editions on their existing ABC print certificates from next month.The move, which was agreed in principle last December, clears the way for publications produced in both print and digital formats to include the latter on… Continue reading ABC Amends Rules For Reporting Electronic Circulations

The BBC is currently holding talks about the possibility of launching a free-to-air digital satellite service to rival BSkyB’s proposed package of more than 200 television and radio channels.It is understood that the Corporation is in negotiations with a number of other broadcasters about launching a service to go head-to-head with the satellite package unveiled… Continue reading BBC Contemplates Taking On BSkyB With Satellite Service

The three-horse race to take control of the Telegraph titles is expected to reach its conclusion later this week amid widespread speculation that bids for the newspaper group could exceed £700 million.The last three interested parties – the Barclay brothers, Daily Mail & General Trust and a consortium of investment firms – were asked to… Continue reading Race For Telegraph Titles Could End This Week

More than 20 million sports fans tuned in to ITV1 last night to watch France clinch a sensational comeback victory over England in the first round of the Euro 2004 football championship.Unofficial overnight figures from BARB show that a peak of 20.7 million viewers stayed at home to watch the game, which saw France score… Continue reading 20.7 Million Watch England Lose Out To France

Global advertising giant, WPP has announced that it is backing the launch of media network KR Media, which will be headed by former Aegis Media Europe chief executives Bruno Kemoun and Eryck Rebbouh.WPP will hold a minority stake in the new European network which is set to launch in Paris in September.WPP has agreed to… Continue reading WPP Takes Share In Kemoun And Rebbouh’s Media Venture

The National Magazine Company has appointed Sam Baker as editor of its flagship women’s glossy Cosmopolitan, replacing Lorraine Candy who left to join Hachette Filipacchi’s Elle earlier this year.The appointment marks a return to magazine editing for Baker, who stepped down after five years as editor of Company magazine to write her first novel Fashion… Continue reading Cosmopolitan Appoints Former Company Girl As New Editor

Global advertising giant, WPP has announced that it is backing the launch of media network KR Media, which will be headed by former Aegis Media Europe chief executives Bruno Kemoun and Eryck Rebbouh. WPP will hold a minority stake in the new European network which is set to launch in Paris in September. WPP has… Continue reading WPP Takes Share In Kemoun And Rebbouh’s Media Venture