US hi-tech publishing advertising page volumes fell by 9.2% year on year during February, according to the latest market figures from United Business Media (UBM). Within this, UBM’s CMP Media division saw volumes decline by 7.8%. In the twelve months to February, page volumes in the total market were off by 12.4%, whilst CMP’s fell… Continue reading US Hi-Tech Ad Pages Fall 9.2% In February 2004
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Richard Desmond’s Express Newspapers Group has today made a shock decision to withdraw from the race to take control of the Daily and Sunday Telegraph from Hollinger International.It is understood that that Lord Black’s beleaguered newspaper group told Desmond that he would have to increase his current bid of around £550 million by a further… Continue reading Desmond Withdraws From Telegraph Race
Global sales of integrated digital video recorders (DVRs) reached 2.7 million units last year and the market is expected to be worth $5.6 billion by 2008, according to a new report from Strategy Analytics. The report predicts that global annual sales of integrated DVRs will reach 27.6 million units by 2008, at an average annual… Continue reading Global Integrated DVR Sales To Hit 28m By 2008
Advertising expenditure is expected to rise by 3.2% during 2004 following nearly three consecutive years of decline, according to the latest research from the Advertising Association.The figures, researched and compiled by the World Advertising Research Centre, provide further evidence that the worst advertising downturns in living memory is finally coming to an end.All media are… Continue reading UK Advertising Expected To Grow by 3.2% in 2004
Advertising expenditure is expected to rise by 3.2% this year according to figures published today by the Advertising Association (AA) and the World Advertising Research Centre (WARC). This comes as good news following nearly three consecutive years of decline in the advertising market. All media are expected to grow, but the highest annual percentage change… Continue reading UK Advertising Expected To Grow by 3.2% in 2004
ZenithOptimedia’s new global boss, Steve King, has signalled a change of emphasis at the media services company to focus more on agency partner relationships, key clients and new business.King was appointed chief executive of ZenithOptimedia’s world-wide operations last week, following the announcement that John Perriss is stepping down after more than fifteen years running the… Continue reading King Signals Change Of Emphasis At ZenithOptimedia
Viacom Outdoor is claiming a marketing first with the launch of an innovative campaign designed to encourage mobile phone users to interact with billboards on the London Underground.The special billboards employ the latest ‘Hypertag’ advertising technology, which incorporates sensors that are activated when a consumer directs the infra red function of their mobile towards a… Continue reading Viacom Outdoor Targets Mobile Users On The Underground
Scottish Radio Holdings group revenues are expected to grow by 10% according to its half-year trading update. A rise of 12% in radio revenues and 8% in press revenues is also expected.Trading for the first six months, ending on 31 March 2004, shows that radio and press revenues are estimated to be 14% ahead of… Continue reading Scottish Radio Sees Encouraging Growth In First Half
Internet giant Yahoo! has today announced the acquisition of price comparison site Kelkoo in a deal worth £318 million.The purchase will enable Yahoo! to extend its online presence to include Kelkoo’s comparison shopping service and referral system, bolstering the company’s already successful Yahoo! Shopping” directory of online stores.Commenting on the deal, Terry Semel, chairman and… Continue reading Yahoo! Acquires Shopping Site Kelkoo For £318 million
Total terrestrial television revenue increased by a solid 7.6% year on year during February to just under the £200 million mark as the sector showed further signs of emerging from the advertising downturn.ITV1 experienced the most significant increase with revenue rising by 8.5% year on year to almost £125 million as its antipodean reality-TV show… Continue reading TV Market Round-Up – February 2004
