Fixed wireless broadband internet systems are proving an attractive alternative in areas where cable and DSL services are not readily available, according to a new report from Strategy Analytics (SA).Also On MediaTelINSIGHT Today….B2B Press Advertising Trends Pick Up In The USUS business to business (B2B) print advertising spend was down by just 0.5% year on… Continue reading MediaTelINSIGHT: Fixed Wireless Systems Prove Attractive
Online advertisers could be overestimating the effectiveness of their campaigns due to flawed internet measurement techniques, according to new research from web analytics group, RedEye.The study shows that an IP-based approach to online audience measurement overestimates visitors to websites by up to 7.6 times, while a cookie-based approach overestimates users by up to 2.3 times.The… Continue reading Online Measurement Distorts Campaign Effectiveness
The sale of two North London newspapers by Independent News & Media (INM) to Newsquest has been approved by the competition minister Gerry Sutcliffe today. The Hornsey Journal and the North London Weekly Herald can now be sold to Newsquest along with the Islington Gazette. Earlier this year INM agreed to sell its entire portfolio… Continue reading INM Cleared For London Papers Sale To Newsquest
Scottish Radio Holdings was seen in focus yesterday, rising 3.65% after announcing that like for like broadcast revenues were up by 6% during the year to September, with national advertising up 9% and local up 3% (see Scottish Radio Sees Airtime Revenue Up 6% In 2003).Capita Radio also continued to improve following its announcement earlier… Continue reading Sharewatch: Scottish Radio Holdings Lifted By Results
Almost half of all US internet connections will use a broadband service by 2005, up from around 39% this year, according to a report from eMarketer. There will be 36.5 million broadband households in 2005, reaching 83.9 million users – 48.9% of all internet users, according to the forecasts. The remaining 51.1% will still use… Continue reading Half Of US Internet Users Will Take Broadband By 2005, Says eMarketer
Convergence was one of the key words at the IPA’s Measuring Media In The Future conference held in London earlier this week, as a series of speakers attempted to paint a picture of the media, the media industry and the key issues for the next ten years.Nigel Whalley, managing partner at Decipher, set the tone… Continue reading Convergence And PVRs To Kill Off Traditional Schedules
Emap Performance has announced a range of senior management changes across its Big City network of radio stations, in an attempt to boost listening.Tom Hunter, who is currently managing director of Key 103 and Magic 1152 in Manchester, will return to Liverpool as managing director Radio City and Magic 1548. He will replace the current… Continue reading Emap Boosts Big City With Senior Management Changes
Sky Networks managing director Mark Sharman has quit the satellite broadcaster in the first senior management change since the appointment of James Murdoch as chief executive earlier this month.Sharman, who oversees production for all Sky’s wholly owned channels except Sky Sports, will make his surprise departure at the end of the month after reportedly turning… Continue reading Sharman Resigns As Managing Director Of Sky Networks
Channel 4 has revealed that its Christmas schedule will centre around a five-hour special which will count down The 100 Greatest Musicals of all time.The special viewing marathon will be hosted by Denise Van Outen and will feature both classic and contemporary musicals. The channel will also screen a special update of Operatunity – The… Continue reading Channel 4 Unveils Musical Christmas Schedule
Scottish Radio Holdings (SRH) has become the latest radio group to report a strong set of financial results this week, following good postings from GWR and Chysalis.Like for like broadcast revenues were up by 6% during the year to September, with national advertising up 9% and local up 3%. Revenues from sponsorship and promotion rose… Continue reading Scottish Radio Sees Airtime Revenue Up 6% In 2003
