The Wireless Group has reported a 74.8% reduction in operating losses, which were £2.3 million in 2002, down from £9.1 million a year earlier. In its year-end financial results released today, the radio group’s chairman, Kelvin MacKenzie, says that he is expecting to meet the break-even target “despite some of the worst markets the industry… Continue reading Wireless Group Cuts Losses Despite Poor Markets
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The IPA has confirmed its commitment to campaigning, with the introduction of the new Media Futures Group (MFG), which will take responsibility for addressing key issues facing media agencies.The Media Futures Group (MFG) is the new name for the Media Policy Group, which has been revamped in order to better reflect the new goals of… Continue reading IPA Gets Proactive With Launch Of New Group
The internet is starting to play a more prominent role in the marketing mix and this is backed up by figures released today by the Interactive Advertising Bureau (IAB) which show that UK online advertising spend increased by 18.7% to almost £200 million in 2002. After a difficult 2001, during which the market grew by… Continue reading UK Online Advertising Market Grows Up In 2002
The UK inflation rate fell to 3.1% in March, down from 3.2% in February, according to the latest figures from the Office Of National Statistics (ONS).However, the underlying rate, which excludes mortgage interest payments, remained unchanged at 3%, the highest level since May 1998. The continued upward pressure was attributed to the high costs of… Continue reading RPI Falls To 3.1% In March
IPC has announced a number of new appointments amongst its women’s titles including that of Glenda Marchant who will become the advertising director of the Women’s General Interest group.Marchant will be responsible for developing Woman and Home’s circulation growth and increasing revenues at Essentials and Family Circle. She has been acting advertising director of the… Continue reading IPC Shakes Up Management At Women’s Group
Channel 4’s director of programming, Tim Gardam, has called on the Department of Culture, Media and Sport (DCMS), to give the station a slice of the £2.5 billion the BBC makes from licence fee revenues. According to the Guardian, Gardam told the Royal Institute for British Architects that he was not arguing for the instant… Continue reading Channel 4 Calls For Slice Of BBC Licence Fee
News Corporation is to sell its 45% share in the New Zealand publisher, Independent Newspapers Limited (INL), in a deal worth £420 million. INL has said that its publishing assets which include the Dominion Post in Wellington and The Press in Christchurch will pass to the Australian newspaper company, John Fairfax Holdings. The deal will… Continue reading News Corp Offloads New Zealand Publications
Carlton and Granada again took centre stage as the seemingly endless merger saga limps towards a conclusion. The Guardian reports the companies have dispatched senior non-executives to a series of meetings with city investors in an attempt to dampen concerns over the boardroom structure of the enlarged companies. Carlton and Granada stocks were seen up… Continue reading Sharewatch: Carlton And Granada In Charm Offensive
UK marketing budgets were on average revised downwards in the first quarter of this year, according to the latest edition of the IPA‘s Bellwether Report, released this morning. The survey of UK marketers found that 18.2% planned to increase their budgets, 61.3% expected to leave them the same and 20.4% are revising them downwards. This… Continue reading INSIGHTanalysis: Bellwether Sees Weakest Advertising Outlook Yet
Channel 4’s director of programming, Tim Gardam, has called on the Department of Culture, Media and Sport (DCMS), to give the station a slice of the £2.5 billion the BBC makes from licence fee revenues.According to The Guardian, Gardam told the Royal Institute for British Architects that he was not arguing for the instant abolition… Continue reading Channel 4 Calls For Slice Of BBC Licence Fee
