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The merger of Carlton Communications and Granada into a single ITV group is unlikely to receive regulatory approval with a combined sales house, according to Lehman Brothers. After analysing the OFT’s submission to the DTI, the broker believes that the two companies will struggle to get their merger plans passed without any conciliatory adjustments. In… Continue reading ITV Merger Unlikely With Combined Sales House, Says Lehman Brothers

Return On Investment (ROI) has become something of a buzzword in recent times. However, Charlie Makin, Chief Operating Officer at BLM Group, argues that its increasing popularity is more to do with media agencies seeking to move up the food chain than about a genuine desire to provide greater accountability to clients.In the last month,… Continue reading NewsLine Column: ROI: Another Buzzword Bandwagon?

Shares in regional newspaper publisher, Johnston Press, were down by 4.5p at 361.5p by 10.00am today, after Merrill Lynch analysts downgraded the group from Buy to Neutral. Worries that consumer spending patterns are about to take a dive underlie the broker’s downgrade (see Neil Blackley Sees ‘Dire’ Decline In Media Industry). Johnston Press derives around… Continue reading Consumer Dip May Put Squeeze On Johnston Press, Say Analysts

The Media Research Group (MRG) has unveiled its new board, which includes new chairwoman, Christina Hartley, ad marketing director at IPC Media.Hartley is also chair of the PPA consumer research committee and a magazine representative on the NRS advisory group. She will replace the outgoing chair, Garry Roddy, who takes over responsibility for the group’s… Continue reading MRG Unveils New Board

The downturn in advertising spend in the US has reached its bottom and is now recovering, Jack Myers quotes JPMorgan analyst Spencer Wang as saying this week. In the Jack Myers Report, Wang is said to be relatively cautious in the short-term, but believes that the long-term fundamentals for media companies remain intact. Looking at… Continue reading US Ad Market Is Recovering, Says Analyst

Shares in regional newspaper publisher, Johnston Press, were down by 4.5p at 361.5p by 10.00am today, after Merrill Lynch analysts downgraded the group from Buy to Neutral.Worries that consumer spending patterns are about to take a dive underlie the broker’s downgrade. Johnston Press derives around 26% of its advertising revenues from local employment and property… Continue reading Consumer Dip May Put Squeeze On Johnston Press

Over 70% of the UK’s SME ecommerce websites are profitable, according to a new report from the software developer, Actinic. The 2003 SME Ecommerce Market Report found that the rate of adoption of ecommerce among small and medium businesses has fallen from 26% to 21%. However, 71% of websites are profitable and 53% of companies… Continue reading Study Assesses SMEs’ Attitude To Ecommerce

The downturn in advertising spend in the US has reached its bottom and is now recovering, according to JPMorgan analyst Spencer Wang who believes that the long-term fundamentals for media companies remain intact.Also On MediaTel Insight Today…Morgan Stanley Sees Sense In Havas’ Marketing Services SlantGlobal advertising and marketing group, Havas, is expected to report first… Continue reading MediaTel Insight: US Ad Market Is Recovering, Says Analyst

Europe remains the most expensive region in the world for DSL, according to new research from Point Topic. The company based its analysis on average residential tariffs from some of the largest operators in March 2003 and compared this data with similar research carried out in previous years. The study centres on “first year cost”,… Continue reading European Consumers Get A Raw Deal On DSL, Says Report

TalkSPORT has secured Xerox to sponsor its golf coverage in a six-figure deal negotiated by its sales house, Impact.The campaign will feature ad spots throughout the day and as part of the sponsorship, Xerox will be asking listeners to share their funniest office stories.The deal was brokered by Jess Williams of Total Sponsorship and Matt… Continue reading TalkSPORT Secures Xerox For Golf Sponsorship Deal